Jay-Z may be getting old, and maybe his lyrics aren’t quite connecting to this current lifestyle, but can dude ever throw some ill concepts together. I have no clue if this was his concept, or just someone with a brilliant marketing mind – but the promo being used to promote his Rhapsody digital pre-release is amazing.
Rhapsody will release The Blueprint 3 for digital download on September 8, 3 days before the traditional release of Jay’s highly anticipated album. You can check out the full album in streaming format now though on the Rhapsody feature page.
Listen to “Hate” feat. Kanye West: